Gamification is the icing on the cake, so to speak, in all Knowledge Management fields. This is only my opinion, right? Gamification allows us to “release” some of the organization's formal and business-like tone; it introduces lightness, playfulness, and fun. It still serves the organization's business goals but also signals that creativity and playfulness can belong not only to leisure hours but also to the organization's everyday life.
In the article " The AI of My Dreams - With Me, Not Without Me" I wrote about the complex relationship between human creation and Artificial Intelligence. Even when we create gamification solutions for our organization, we can use Artificial Intelligence to produce gamification solutions that are the product of our creativity.
Let's add some (artificial) intelligence to gamification, too
In the article " It's a game – How to introduce gamification into the organization," we saw how gamification is a whole world, and that a beautiful and effective product can be achieved even with little investment. One day, we might be able to describe in one sentence what we want and, within 3 minutes, have a ready-made game. However, we still wish to remain involved as creators ; We aim to express our distinct perspective and infuse our work with our human essence. Is the machine learning from us? Excellent, let's make it a two-way street and teach it in return.
Here are some tips for using Artificial Intelligence for gamification:
Brainstorming - At any stage of building a game, whether at the beginning, when you're stuck, when you need a puzzle, or when you're looking for a cool name for your heroine, you can turn to an AI chat and get help with brainstorming. It can definitely create a feeling that you're working with someone who understands the issue.
Research - This is the feature I need the most. Your game is set in a specific world, and the more details you have about it, the easier it will be to immerse players in it. You can research with Google and work hard; you can use ChatGPT and risk getting mistakes, but it's best to try Perplexity. The Deep Research option is reliable and saves a lot of grunt work. And it's also free.
Acronyms - Acronyms help us when we want to convey a relatively complicated message in a catchy way. Recently, I needed to translate acronyms from English to Hebrew, but the Hebrew translation was unreadable. And if it's not catchy, then what's the point? The AI chat helped me develop beautiful and catchy acronyms that kept the foreign original's spirit.
Humor - What would we do without humor? Use humor wherever possible. Where needed, get help from Artificial Intelligence: it could be in funny names for characters in your game or amusing imagery and metaphors. What makes AI laugh might sound like a dad joke to you. Humor is probably still of completely human nature, so don't give up, and don't be shy to ask the AI to make it better- “Great, now make it much funnier!”
Rhymes - Rhymes have power. They can give your gamification solution a tone and even an atmosphere. For example, in a riddle where we wanted to convey a feeling of darkness and mystery, we used English rhymes with elevated language, nodding to Shakespearean language. With the help of AI chat, we refined the rhyme and created the atmosphere we were looking for.
Images - Today's tools allow you to upgrade the appearance of your games. It's so easy to create an image with creative Artificial Intelligence, so why not try it? You don't have to specialize in Midjourney; you can simply describe what you want and ask ChatGPT for an image. Don't give up, and continue to refine the prompts until you get the desired image. Remember: it doesn't need to be a masterpiece or hang in MOMA; it needs to convey the message and serve your game.
Campaign - Congratulations! Your game is ready. The images are great, the puzzles work, and the game has your desired tone. Now, you need to invite players to your game. This is created with a successful campaign. With the help of Artificial Intelligence, you can create visual teasers and distribute them to users as the game's launch approaches, to generate buzz and excitement. Ensuring that your campaign and game speak the same language is important. If it's a light and humorous game, make sure to use amusing teasers; if it's a mysterious and suspenseful game, get your potential users in a similar atmosphere already in the teasers. You decide, and Artificial Intelligence will refine your messages according to your ideas.
To conclude, use Artificial Intelligence wisely, but keep the steering wheel in your hands. Let's not wake up one day in panic and say, "Who let it drive?”
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